Clothing and Climate

For over a decade Debbie has led the Product department at Finisterre & has led ambitious initiatives to reduce the brand’s impact, and re-imagine a positive way to do business; targeting circular product, zero waste & ocean health.

“I started out in fashion and quickly learned it was not for me. I then somehow joined a circus in Brazil, then onto Peru where I met the love of my life. When we got hitched and came home, I caught up with an old friend who was the original designer at Finisterre, and ended up joining for the journey! I am now a warehouse manager, and love where I live & what I do. Respect for the ocean as our playground, livelihood and source of inspiration. We bring our 2 girls up to love and respect it too, learning to surf, organising beach cleans and generally forming an unbreakable bond with the ocean.”

Debbie Luffman in action!

Do what you love, be led by your passions

– Debbie’s advice for those at the start of their Ocean Activism Journey